This case study outlines the user experience (UX) design process for the SPT’s mobile application. Aimed at revolutionising how users browse, book, and attend events, the SPT app integrates cutting-edge features like facial verification and open banking, offering a seamless and secure user journey. Additionally, a dedicated module for event organisers to enhance event management, ticket sales, and access to real-time analytics, ensuring a comprehensive ecosystem for both users and organisers.
Develop wireframes for a user-centric hybrid application (Progressive Web App/Native App) for SPT that enables users to engage with events in a novel and secure manner, while providing event organisers with robust tools for event management and analytics.
In the registration process, SPT wanted to capture a few major aspects for verification.
– Their essential details like first and last name, email address, D.O.B.
– Registered address.
– Phone number and verification/authentication of their identity.
CHALLENGE
Implementing a secure, yet user-friendly registration and verification process.
SOLUTION
An interactive onboarding process that captures user preferences and location for personalised event recommendations, utilising stored data to tailor the Discover Page.
CHALLENGE
Keeping the event discovery process dynamic and relevant.
SOLUTION
A real-time updated home page featuring personalised event recommendations, enhanced by smooth integration of search and filtering capabilities.
CHALLENGE
Providing a detailed, personalised event browsing experience with secure and versatile payment options, mainly directing the user to open banking.
SOLUTION
Integration of detailed event pages with options for ticket purchase via facial verification, open banking, and card payments, ensuring user choice and security.
Explainer Animation Video:
We organised an explainer animation videos, seen below, for SPT. This entailed crafting a clear story board, organising the voice over artist along with the help of creating custom graphics.
Website:
In order for SPT to showcase their concept to potential investors, we worked with the stakeholders to create a WordPress website that showcases the future developments of SPT.
You can the case study here.
Attended Meetings:
We attended and contributed to meetings with third party stakeholders and played a lead role in the calls.
Test Event & Website Creation:
We designed and developed an open banking and facial verification WordPress website to test SPT’s concept and attended live promotion event at Chelmford Racecourse for SPT.
You can the case study here.
